Point-Blank Communications is dedicated to helping our clients rise above the noise with a whisper.
A whisper is strategic by design. If someone lets you whisper in their ear you have their trust and undivided attention. Whispers are intimate and thoughtful without losing impact. That is why
Point-Blank Communications engineers media and analyst strategies with a whisper in mind.
We strive to build awareness while building strong relationships.
ABOUT AARON WESSELS - PRINCIPAL
Handling public relations for organizations from start-ups to industry standards has provided Aaron with a scalable arsenal of communication skills appropriate for companies and campaigns of all sizes. At the heart of his approach is the effort he puts into building strong relationships with editors, bloggers and analysts.
His relationships, industry knowledge and expertise in strategic marketing techniques garner lasting results. Most importantly he realizes the value of uncovering the right message. It’s not about the medium a target uses to communicate, it’s about the message. Without a good message no one will write, blog, or twitter.
Aaron has worked in high-tech for well over a decade. Prior to founding Point-Bl_nk Communications, Aaron was a senior-ranking PR person for Macromedia and then Adobe Systems, where he most recently led media and analyst relations for the Flash Platform. He began his tenure with Blanc and Otus Public Relation at its San Francisco headquarters in 1995 working in their enterprise division.
ABOUT EILEEN CONWAY - CONSULTANT
As a communications veteran with deep corporate and agency experience, Eileen is dedicated to helping companies guide and up-level their public image via smart messaging, savvy media training and deep grassroots PR.
Most recently Eileen served as CEO of Citigate Cunningham, a leading high-tech PR agency. At Citigate Cunningham, Eileen oversaw and provided strategic counsel to all clients, including Sybase, HCL, E*TRADE and Rambus, while also extending the agency’s reach into hot new markets, including mobility ( ChaCha, Neustar, Keynote Systems, Sybase 365) and the Web 2.0/Software as a Service space (OpSource, SynthaSite).
Eileen previously served as vice president of corporate communications at software leader Macromedia, where she oversaw all global communications, building leadership positions for both the company’s executives and products. Prior to Macromedia, Eileen served as a vice president at Edelman Worldwide, leading account teams for name-brand clients such as Apple and Proctor & Gamble. Eileen holds a BA from Brown University, with Honors degrees in English & American Literature and International Relations.
ABOUT HEATHER MILLER - CONSULTANT
With the dedication to leave no communication stone unturned, Heather is passionate about public relations and analyst relations.
After graduating from San Francisco State University with a bachelor's degree in journalism, she spent more than four years at Macromedia where she held corporate communications roles managing PR for Dreamweaver, ColdFusion, Director and Shockwave Player. During this time, Heather developed and maintained long-standing media relationships, while creating PR strategies and executing successful product launches and press tours that amassed thousands of articles and reviews. She built successful relationships to land important speaking opportunities, awards, new books and article placements in line with company and product goals. She also became the sole communications writer for the company, handling all press releases from conception to executive approval. Additionally, she played an integral part in the planning and delivery of Adobe’s acquisition announcement of Macromedia.
Most recently, Heather was the corporate communications writer and analyst relations manager at Red Hat.
ABOUT JUDY CURTIS - CONSULTANT
Adept at the special expertise we call the "care and feeding of the media," Judy leverages her broad experience in the culture and practice of media relations with knowledge of analysts, editors, blogs, publications and market requirements.
In the U.S. she has managed PR campaigns for companies important in the development of wireless networking technology, such as No Wires Needed (acquired by Intersil in 2000), WIDCOMM the leading Bluetooth technology provider (acquired by Broadcom in 2004), Gemtek Technology and Gemtek Systems. She also specializes in enterprise and consumer search technology (Mondosoft, Mobissimo).
Judy has a background in software publishing and nearly two decades experience publicizing emerging technology products and companies in the U.S. and Europe. Judy's PR career began in Paris where she was a founding partner and “attachee de presse” for two pioneering software companies (providers of DTP and digital music software), and for France's early ISP companies (planete.net, Nameshield). She understands the global and strategic business imperatives that companies face and can communicate with them in English and French.
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