October 2014

Klick Health – October 29, 2014
Rescue Gamers At Point Of Failure and Be Rewarded
By Editor

Momentology – October 28, 2014
Mobile Social Gaming: Emotions Drive Engagement At Critical Moments
By Patrick Hong

FierceDeveloper – October 27, 2014
MediaBrix: ‘Emotional Breakthrough Moments’ Dramatically Increase Video Ad Views
By Shane Schick

Pocket Gamer – October 23, 2014
MediaBrix builds biz dev team, promoting Art Santos and poaching AppSavvy’s Lo Norona
By Chris Kerr

Native Mobile – October 21, 2014
Gamer Advertising Goes Emo? MediaBrix Report Show Strategy Ups Engagement Rates 543 Times Higher
By Eric Banes

PerformanceIN – October 20, 2014
Targeting Emotions Delivers Five-Times Higher Engagement
By Simon Holland

Adweek SocialTimes – October 20, 2014
Study: In-Game Advertising During Breakthrough Moments Dwarfs Facebook Ads in Engagement
By David Cohen

BizReport – October 19, 2014
Study finds the moments ads will most likely garner attention
By Kristina Knight

VentureBeat – October 17, 2014
Want 543X more effective mobile ads? Here’s how: Rescue Gamers
By John Koetsier

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