October 2013

Ari Brosowsky October 22, 2013 No Comments

Gamasutra – October 23, 2013
Consumers Are Uniquely Engaged With Advertising In Tablet Games
By Oscar Diele

AdExchanger – October 23, 2013
Microsoft Tries To Drum Up Interest In Windows Store Apps With New Ad ID
By Judith Aquino

TheNextWeb – October 23, 2013
Microsoft Makes New Ad Platform SDKs Available For Windows 8.1 To Help Store Developers Monetize Their Apps
By Ken Yeung

MediaPost – October 22, 2013
Family Gamers Are Boon For Advertisers
By Oscar Diele

Brand-e.biz – October 14, 2013
Look Whose Gaming
By Staff

ADOTAS – October 11, 2013
Looking At Native Ads Through Rose-Colored Glasses May Be Costly
By Phil Fougere

The Makegood – October 1, 2013
MediaBrix CEO Ari Brandt on Emotional Targeting and Breakthrough Moments
By Staff

Brand-e.biz – October 1, 2013
Getting Engaged With Gaming
By Staff

September 2013

Ari Brosowsky September 17, 2013 No Comments

AdAge – September 23, 2013
News Organizations Face Tricky Trade-Off With ‘Sponsored Content’
By Michael Sebastian

FierceDeveloper – September 23, 2013
Report: App users warming up to ‘value exchange’ ads
By Shane Schick

ADOTAS – September 20, 2013
Consumers Are Uniquely Engaged With Advertising In Mobile Games
By Oscar Diele

eMarketing Association – September 18, 2013
The Pitch: In-Game Advertising
By Carla Rover

eMarketing Association – September 10, 2013
In-Game Ads: 3 Reasons to Take Another Look
By Carla Rover

BizReport – September 10, 2013
Study: Casual gamers interested in value added propositions
By Kristina Knight

Cinema Blend – September 10, 2013
Gaming Has Gone Mainstream Thanks To Mobile Gaming, According To New Report
By William Usher 

PocketGamer.biz – September 10, 2013
Chart of the Week: Smartphone games headed for 80% penetration
By Keith Andrew

April 2013

Ari Brosowsky April 18, 2013 No Comments

PandoDaily – April 18, 2013
MediaBrix enables targeted advertising during moments of positive and negative emotion in social games
By Michael Carney

AllFacebook – April 17, 2013
MediaBrix Shifts Focus To Breakthrough Moments During Facebook, Social, Mobile Games
By David Cohen

BizReport – April 17, 2013
Platform upgrade IDs game breakthroughs, offers rewards
By Kristina Knight

Cinema Blend – April 17, 2013
MediaBrix Capitalizes On 250 Million Casual Gamers With BTM Advertising
By William Usher

Mobile Marketing Magazine – April 17, 2013
MediaBrix Unveils Rewards Gaming Ad Format
By Kirsty Styles

PocketGamer – April 17, 2013
MediaBrix gets into the real rewards sector, launching Rewards
By Jon Jordan

ADOTAS – April 15, 2013
How Video Advertising Can Help Build Emotional Connections For Your Brand
By Ari Brandt

MARCH 2013

Ari Brosowsky March 5, 2013 No Comments

MediaPost – March 14, 2013
Be The Brand ‘Hero’ Of Social, Mobile Games
By Ari Brandt

BrandChannel – March 11, 2013
For Honda and Other Mobile Advertisers, It’s Game On
By Sheila Shayon

ClickZ – March 4, 2013
Social and Mobile Gaming Ads Offer 20 Percent Engagement Rates
By James Dohnert

Marketing Charts – March 1, 2013
Social and Mobile Gaming Video Ads Seen Outperforming Other Digital Ad Types
By Staff

Marketing Land – March 1, 2013
Marketing Biz: IAB Rising Stars, In-Game Advertising & Rabbit
By AJ Kohn

Mobile Marketing Magazine – March 1, 2013
Social and Gaming Ads Work Best, says MediaBrix
By Kirsty Styles

The NextMob – March 1, 2013
Social and Gaming Ads Work Best, says MediaBrix
By Paul Joseph

February 2013

Ari Brosowsky February 11, 2013 No Comments

BizReport – February 28, 2013
Report: Game ads outperforming standard units
By Kristina Knight

Cinema Blend – February 28, 2013
Social, Mobile Game Ads Have More Click-Throughs Than Normal Ads
By William Usher

Marketing Forecast – February 28, 2013
Social and Mobile Gaming Ads on the Rise
By Kathy Crosett

Marketing Profs – February 28, 2013
Social and Mobile Gaming Ads Outperform Standard Online Formats
By Lenna Garibian

Mobile Marketer – February 11, 2013
Honda leverages mobile social game SongPop for integrated effort to drive awareness
By Chantal Tode

AllFacebook – February 8, 2013
2013 Honda Civic Social Gaming Campaign Driven By MediaBrix, SongPop, Facebook
By David Cohen

MediaPost – February 8, 2013
Honda Tunes In Grammys With Social Gaming Program
By Karl Greenberg

Mobile Marketing Magazine – February 8, 2013
Mediabrix Powers Honda Social Gaming Campaign
By David Murphy

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