August 2011

Cool Gadget Sizzling Hot – August 31, 2011
Reveal Latest Worlds Tech Gadget Portal
By Staff

Clickz – August 29, 2011
Using Mobile Applications to Improve Email Acquisition
By David Daniels

HomeWorld – August 25, 2011
Sign Up Eclipsing Click Through For Mobile Marketers
By Staff

Email Expert – August 25, 2011
Mobile Advertisers Shift Focus to Email Signups
By Andrew Bonar

The Luxury Project – August 25, 2011
Retailers increase mobile ad spending with most campaigns focused on acquiring email and social signups
By Trevor Lloyd-Jones

BizReport – August 25, 2011
Survey: Retailers like mobile, don’t like click-thrus
By Kristina Knight

Clickz – August 15, 2011
Connected Acquisition
By David Daniels

Biz Report – August 4, 2011
Non-Instrusive ads key for mobile says expert
Kristina Knight

Econsultancy – August 3, 2011
Majority of marketers unhappy with mobile ads: report
By Particio Robles

BizReport – August 3, 2011
Low ROI holding back increased mobile ad spending
By Helen Leggatt

The Drum – August 3, 2011
Mobile advertising lack of ROI “biggest deterrent for marketers”
By Staff

The Mobile Marketing Watch — August 3, 2011
Survey: “Low ROI” Cited As Main Reason For Not Increasing Mobile Advertising Spend
By Justin Montgomery

SysCon — August 3, 2011
Mobile Marketing News Weekly – Week of August 1, 2011
By Kevin Benedict

DigitalMediaWire – August 2, 2011
Many Marketers Disappointed in Mobile Ad Results
By Chris Marlowe

Business2Community – August 2, 2011
How the Mobile Ad Industry Can Grow Even Faster
By Zephrin Lasker

Marketing VOX – August 2, 2011
Rethinking (Again) the Approach to Mobile Marketing
By Staff

Adotas – August 2, 2011
Survey: Low ROI Holding Back Mobile Ad Spend
By Gavin Dunaway

Digiday – August 2, 2011
Does Mobile Have an ROI Problem?
by Carla Rover

Mobile Marketing Watch – August 2, 2011
Marketers Concerned with Mobile Ad Spend
By Staff

Kelli’s Blog — Aug 1, 2011
Has the Economic Downturn Ended Mobile Advertising Before it Began?
By Kelli Richards

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